Another important thing to consider is that you can only sign up to each bookmaker once, so you won’t be able to collect multiple bonuses. You can sign up to multiple bookmakers, though, widening your choice of bonuses, markets, and odds.
Free bet is a matched free bet of £20. For an outlay of just £10, you can get your hands on no less than £30 in free bets when you join Bet365, making this one of the most impressive new customer offers on the market right now. Here’s how we’re placing our over the next week. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits.
Min odds/bet and payment method exclusions apply. Monday 26 May – Notts Co vs Salford City Wednesday 27 May – Crystal Palace vs Rayo Vallecano Free Bet offers allow punters to place wagers using the free bet tokens provided by a bookmaker. These offers are most commonly associated with sign-up offers, where customers receive free bets for registering and placing a qualifying bet. However, this is not always the case, as some bookmakers, such as Sky Bet, give existing customers weekly chances to earn free bets through their offers. New customer offers come in many different shapes and sizes, and each will suit some players more than others.
In the table below you’ll find information on all of the most common betting offers for new customers in the UK, along with some current examples. It is not uncommon for bookmakers to stipulate that their free bet offers can only be used on specific sports, and football is undoubtedly the most common. With that in mind, the table below contains some of the best football betting offers currently available at UK betting sites. As with football betting offers, certain bookies tailor their bonuses bet sports betting bonus codes and promotions to horse racing. We’ve listed a couple of our favourite horse racing bonuses below. The majority of free bet offers can be split across multiple wagers, yes, but some bookmakers will stipulate that your free bet is used on a single wager.
Rugby is becoming an increasingly popular sport to bet on in the UK, with more and more rugby betting sites offering rugby-specific bonuses and promotions. Some sites will even let you place rugby bet builders in 2026. Here are some of the best Rugby-based betting offers currently on offer. Check out the best cricket betting offers currently claimable at UK bookmakers. The Australian Open is now finished, but there are three more Grand Slams coming up in 2026, and plenty of tennis free bets to claim ahead of the biggest events in the tennis calendar.
Here is what our top tennis betting sites are offering. To receive any bonus offer, you must complete the sign-up process first. While the order in which you enter information will vary between platforms, there are common steps to follow. Select a bookmaker – Look through a list of bookmaker offers and find the ones that interest you. Visit the sportsbook to start registration, either from a promotional splash screen or simply by finding the sign-up button on the page.
Register – Registration at an online betting site is straightforward. You just need to enter personal information such as your date of birth, address, email, and phone number, which is needed for verification. Verification – Once registration is complete, betting can begin immediately. However, due to Know Your Customer (KYC) requirements, the bookmaker will likely contact you for documented proof of ID and address. The most common type of ID a bookmaker will ask for is your Passport, although there are instances with some firms where a driving license or utility bill may be required as part of the verification process. The latter is more common for smaller free bet offers, such as ‘Bet £10, Get £10’. If you have £30 or more in free bets, chances are you can split those free bets over multiple wagers. Along with bookie sign-up offers, there are other types of betting bonuses that existing players can pick up, including: Many bookmakers will routinely offer their customers free bets in the lead up to particular sporting events. The biggest events tend to yield the most free bets from UK bookies, but some operators, like Paddy Power, will offer free bet builders for regular Premier League games, so it’s always worth keeping an eye out.
#AD 18+ Offer valid once per household for new UK customers only. Minimum £20 sports wager required to activate. Void, cancelled, or cashed-out bets excluded. First deposit must be £20+ with a qualifying bet per Free Bet Terms. Prohibited play types listed in Bonus Policy.
Bet £1 Max/Min single on Harry Kane to score at the World Cup (£1 Max/Min). Pre-tournament at 66/1 for 13x £5 Free Bets (valid 4 days). New customers can sign up using bonus code SQUAWKA365, bet £10 and get £30 in Free Bets. This code is for marketing and tracking purposes only. Bets placed as Build-A-Bet / Bet Builder do not qualify.
#AD 18+ New UK customers only, Place a £10 fixed odds bet at minimum odds of 1/2 and get 3 x £10 free fixed odds bets, 3 x £5 Total Goals football spread bets and 3 x £5 Winning Favourites spread bets on consecutive days and a £1 racing Race Index spread bet. The promotion will run from 11th March 2025 until discontinued by Spreadex Ltd. using its reasonable discretion, (“Promotion Period”). Offer can only be used once per customer. #AD 18+ T&C’s apply, Gambleaware.org Place a min £10 bet on Football on odds of min 1.5 (1/2), get £50 in Free Bet Builders after the qualifying bet has been settled. Daily odds boosts offer a chance to claim better-than-market prices on a selection.
| Feature | Description | Typical Wagering | Expiry Period | Withdrawable? |
|---|---|---|---|---|
| Free Bet Tokens | Credited after qualifying bet settles | None on stake | 7 days | No |
| Risk-Free Bets | Stake returned as free bet if first bet loses | None on stake | 3 days | No |
| Bet & Get Offers | Free bet granted for placing a specific bet | None on stake | 7 days | No |
This can be a boosted price on a market selection or preset bets like doubles or trebles with enhanced odds.
The benefit is that they are simple bets with no extra T&Cs. An accumulator boost adds extra winnings on a sliding scale, meaning that the more legs in the winning bet, the larger the percentage of the win bonus. An example is a 5% boost on a threefold or a 50% win boost on a ninefold wager. Insurance on an accumulator means the total stake will be refunded if the wager loses by a single leg. So, a refund would be credited as cash or a free bet for a fivefold acca that is let down by the final selection.
Place any £10 bet to qualify, min 2.0 (1/1) odds. Qualifying bet must settle, excluding cash outs. Free bets min 3 selections and 3.0 odds. Register an account using the code “SQ20” in the promotional code box and place a £20 qualifying bet at min odds of evens (2.0). Your free bet will be credited within 24 hours after your qualifying bet has settled.
Free bets are non-withdrawable and expire after 30 days. Qualifying bets cannot be placed on a price boost. #AD 18+ Place a min £10 bet on Sportsbook on odds of min EVS (2.0), get 3x £10 in Free Bet Builders, Accumulators or multiples to use on any sport. #AD 18+ New Customers Only who sign up with the bonus code “TUBE” and bet on a team to win the World Cup. The promotional period begins at 30th August.
#AD 18+ 7-day free bet expiry. Opt in, deposit and bet £10 on any sports market at 1/1+ odds within 7 days of sign up. Get 3x£10 in Free Bets for set sports markets. Bet £10 get £20 in free bets The qualifying bet must be a single selection only. Free bet added on 1st settlement of any qualifying bet. Loyalty clubs are a common way to get free bets.
Sometimes, these are bet-specific clubs – like an acca club – while for other free bet clubs, all sports bets (requiring a stake and odds minimum per qualifying bet) will count towards the loyalty bonus. As this type of bonus runs every week, it can be used repeatedly.
For selected leagues and competitions, if the player you have backed in an eligible market gets substituted, the active bet will roll over onto the player that replaces them. If the super sub wins a qualifying bet for you, your bet is settled as a win.
Place a bet – Depending on the terms, strike a bet on a qualifying market at the stipulated minimum odds or greater. Wait for the bet to settle, then free bet credits will be added to your account. Free bet sign up offers with bookmakers are usually a one time deal, meaning you’ll only be able to claim the initial deal when you first sign up. Bookmakers know the importance of keeping existing customers happy, though, and will frequently award free bets, or other bonuses, after you have signed up. It’s always worth signing up for their promotion emails and keeping an eye on your account for details of bonuses, especially in the build up to big sporting events. Early payout features let punters settle their bets early if a certain scenario plays out, like in the Bet365 2 Goals Ahead offer.
A pre-match bet on select markets will be settled early if the team backed to win opens a two-goal lead at any point. Bet Builders have become a common feature in sportsbooks, allowing punters to create custom same-game accumulators.
Promo code – Not all bookmaker offers require a promo code. However, some may require a code to be entered when you make the initial deposit or during the initial registration, so it’s important to double-check. Make an initial deposit – Fund the account, paying attention to any deposit restrictions. Many welcome bonuses, in particular, do not accept Skrill and Neteller as qualifying options, and it’s typically best to stick to debit cards. Also, check the minimum deposit amount to qualify for an offer, usually around £10. Promotions for them include enhanced odds on pre-built bet builders, plus boosts and insurance. When choosing a new bookmaker, you should take more than the value of the sign up offer into consideration. Whilst a generous sign up offer is valuable, you want to make sure that you are signing up to a bookie that will suit your needs going forward, including keeping you regularly stocked up on bonuses and promotions beyond the sign up offer. Listed below are what we consider to be the most distinguishing factors when choosing which bookmaker offer to sign up for.
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